“The simple truth is that there is no clean energy, net-zero future without some way to make carbon-neutral or carbon-negative natural gas.” Halen Mattison and Luke Neise, Co-Founders of General Galactic 

Global demand for natural gas exceeds 3 billion tonnes annually, making it one of the most essential energy sources in modern economies. But with governments around the world committing to net-zero emissions by 2050, the race is on for low-carbon alternatives that can meet this massive demand. Methane, as the dominant form of natural gas, accounts for a significant portion of global emissions. General Galactic has set its sights on transforming the methane market by offering an innovative, modular solution for on-site, on-demand production of fossil-free synthetic methane.

General Galactic’s decision to focus on methane, rather than niche alternatives like sustainable aviation fuel (SAF), underscores its vision for impact at scale. As CEO Halen aptly put it, "SAF is a small market, while natural gas is used throughout the economy. We want to be anywhere that people are using methane today." This clarity of focus has guided the company’s early market strategy, starting with agriculture—a $1.5 billion SAM. Agriculture is a strategic choice for a first market, with lower CO2 offtake demands providing the ideal proving ground for the company’s breakthrough technology.

What excites us even more is the company’s traction in markets beyond its initial roadmap. The maritime shipping industry, which accounts for over 3% of global CO2 emissions, represents a $100 billion+ market ripe for transformation, and early customer discovery unearthed significant interest from long-standing shipping players. As the company scales its production capacity, maritime could become a cornerstone of its growth, offering both environmental impact and substantial revenue opportunities.

Looking further ahead, General Galactic sees enormous potential in heavy industry and pipeline markets, which collectively represent a TAM of over $500 billion. While these sectors require significantly higher CO2 offtake capabilities than the company’s current systems can handle, early conversations with potential customers highlight strong future demand. By focusing on smaller-scale deployments today and refining its technology, General Galactic is building the foundation to tackle these larger, more complex opportunities in the coming years.

Our decision to back General Galactic stems from the clarity of its vision, the modularity of its technology, and the scale of the market it is addressing. By integrating renewable electricity, CO2, and water into a single on-site solution, the company offers a cost-effective and scalable alternative to traditional fossil fuels. This isn’t just about addressing net-zero goals—it’s about redefining the economics of synthetic fuels. General Galactic’s fully modular approach to production, transportation, and deployment ensures that it can meet diverse customer needs while driving down costs at scale. We believe this team has the potential to be a leader in the transition to a clean energy future, and we’re thrilled to partner with them on this journey.